Writing tips ūüėć ūüėģ ‚ú® #55

Writing tips ūüėć ūüėģ ‚ú® #55

The Value of Culling

Years ago I picked up the nickname “the reverser” because people sent me words and presentations to cull / review / enhance / ‘make snazzy’ for the monied decision-makers and 80+% I’d find the most important messages in the last few sentences or last page and move them to the start.

I’m all for¬†writing¬†that quickly grabs the reader and is succinct, valuable, engaging, direct, useful and more.

What’s the learning for you?

  1. Write things out.
  2. Then check: Are the most important sentences at the end? Could they be the first soundbites, the first impression, for others?
  3. These quotes help me ~
“Keep taking words out”¬†~ maybe Ogilvy.
Often we say much with few words.
“Make the complex simple and the simple compelling.”¬†~ unknown

Less is more: especially with online medias that encourage shorter-attentions.

Thanks Lis & Ryan :)

What has enthralled you online recently?

Enjoy these gems ~

Here’s a great explanation of tokens using the example of allowing your neighbour to charge their electric car at yours. Click through to start @¬†17:55 mins. This may inspire you to learn about blockchain tech.

Claire – you may want to share this ūüôā¬†

Peace and grace flows from¬†AndŇć.¬†Soak in this refreshing,¬†written¬†river ~
[thanks Ross]

#BrainExpanding: Great to hear the new opportunities from roads moving to tunnels.

I really enjoyed¬†this¬†“The Midas Touch and Mind-Bending Futures” podcast on what’s coming in life and business from Steve Jurvetson and Tim Ferriss – especially the start.
[thanks#2 Ross]

This bright main image from¬†Abbotsford Convent‘s Facebook page attracts ~

Sweets from Tove Jansson, author of the acclaimed Moomins childrens books ~

Who enjoys billiards?

Thanks to Sarah for sharing her morning walk today around the farm ~

How good is that!

*High fives!*
Sam