Sydney Social Media Workshop

Come along to our Sydney Social Media Workshop

Tweak your social media system so that it works well on the fly. At our Sydney Social Media Workshop meet others in the area interested in doing Social Media well.

We’ll be at the beautiful Northern Beaches of Sydney on 21 June. Book your place by clicking here or by using the box below. Check in fast as the price is very low deliberately so people can lift off!

More information is available on the event site, such as what to bring and what we will cover, here is some of the details:

“Hi Everyone,

If you’d like to learn fast-tracking ways to use Social Media so that you and your business look great, come along for a fun day of learning on Friday the 21st of June. Previous courses like this have seen our participants flying high online creating their own relevant Facebook groups, clever usage of Twitter, Facebook, Instagram, and importantly building diverse networks of like minded people who are interested in Social Media.

Cancel everything else, book a sitter, get someone to pick up the kids, and come along!
See how to enhance your LinkedIn profile (or start it), learn how to optimise your use of Instagram, LinkedIn, see interesting examples of Pinterest, and hear tricks that save you time. Bring your questions…

Runway Digital’s director Samantha Bell will be running the Sydney Social Media Workshop and has six years of business Social Media experience here in Australia and internationally so she’ll give you lots of tips relevant to you. She will show you the latest international Social Media trends and you’ll also learn from people of the Northern Beaches area who come along.

The Sydney Social Media Workshop is deliberately at a low cost for you due to Samantha’s ongoing committment to connecting people and to ‘closing the digital gap’. To enable you to quickly get up to speed and to make it easy for you to create Social Media that works for you personally. If you have a business, you will pick up effective ways to gain business benefits.

This one-day session (9:00am – 3:00pm) will cover these topics and more:
* Learn how to strategise your Social Media. What can you do with the time you have available? Which apps, tools, sites and systems can save you time, help you do Social Media on the fly and integrate with your life easily.
* How do you connect with like minded people, businesses, clients.
* Plenty of time for questions to be asked and answered.

There will be a lot of examples of showing individuals and organisations who are using Social Media well during the course and links for you to refer to after the course.

For those who want a LinkedIn profile, we will help you start. By the close of the course, you will leave either with a complete profile or clear steps to finalise it.

Looking forward to seeing you then!
Sam Bell from Runway Digital.”

This event is brought to you by clever Christy Kemp, the wonderful Runway Digital support crew and the Avalon Recreation Centre.

Sydney Social Media Workshop

the DO Lectures on Instagram Case Study

Here’s our latest Instagram Case Study. It’s the DO Lectures on Instagram Case Study and it’s short and so very sweet – just like the Do Lectures.

The day before the Do Lectures Wales Startup event in 2013, we started the Do Lectures Instagram account keen to connect the many people interested in the Do Lectures via another avenue.

Instagram is a great platform for the many of the event participants and those who couldn’t be there.

the DO Lectures on Instagram Case Study

Once the account was started, the Instagram bio and Do Lectures photo was loaded, we posted high resolution, intriguing photos of the 2012 Do Lectures  – 4 photos over the course of the first day with relevant hashtags. Once the event was in play, we posted insights to the event, then since the event, we have posted photos from the 2012 event – once 2013 high resolution images become available, we may publish those, though the photos being shared are timeless.

The point here is that the new contemporary Instagram channel aligns well with the brand, plus we’re providing an easier way for followers to see insights they want, and we’re delighting people with photos so they can reminisce, enjoy, engage.

The Do Lectures Twitter account and other online sites has high engagement which is part of the success of reaching 214 followers within a month.

Runway Digital – the Do Lectures result:
A new channel & increased brand awareness via a fast-growing platform.
214 Instagram followers in the first month. 

Hiut Denim on Social Media Case Study

A great Social Media Case Study helps you to tweak your Social Media Strategy and plans. Here comes the Hiut Denim on Social Media Case Study.

Who is doing well on Social Media? Hiut Denim… And your business can too!

Hiut Denim make exceptional jeans. They’ve a big mission to gain hundreds of people their jobs back from their Welsh town’s closed down jeans factory…

Captain Sam Bell travelled to Hiut Denim to spend time being inspired there last year.

Hiut Denim on Social Media Case Study

Online, Hiut showcase beautiful objects made by similar companies who put a lot of thought, effort and beauty into their products. They show trends that have come to life, great quotes and interesting areas of their business (such as the “Grandmasters” who make the jeans).

Hiut don’t show everything of the business.

Just enough to fascinate and have you wanting more. (You don’t need to know everything!)

Hiut Denim creates mystery around the every day life of making jeans.

Check out their website, interesting email newsletters, their YearbooksTwitter, Facebook,  Linkedin and Instagram.

Get in touch if you want us to add to what you’re doing. We’re full of great ideas from great businesses such as Hiut and we are inspired by you. We seek to work with amazing people and brands, like you.

You or your company may be next on our flight plan!

Why Would My Online Profile Be Like Me in Real Life?

Why Would My Online Profile Be Like Me in Real Life?

Blogpost by Runway Digital Capt’n, Samantha Bell.

Foursquare Melbourne Airport Lift-Off

Imagine buying something online and on delivery, it not being exactly what it looked like in the picture.

Your social media profile is the same: what you say, look like, present to people online.

Showcase who you are, to the level you are comfortable with.

Find the people want to learn from you by saying what you’re clever at.

Simple.

#BeYou

 

Lift-Off photo credit: Nikolas Z. on Foursquare.

Let us know if you’d like us to review and enhance your online profile. Reach us via email, Twitter, Google+,  and LinkedIn.

Who’s great on Social Media? Jamie Oliver received 8,862 comments on Instagram today.

Who’s great on Social Media? Jamie Oliver received 8,862 comments on Instagram today.

Blog by Runway Digital Capt’n, Samantha Bell.

If you’re interested in clever online engagement of many people, have a look at Jamie Oliver.

He has many social media sites and is successful on Instagram on most days. Today he asked his (highly-engaged) community of people which cover of his next magazine to choose and received 8,862 comments (and 4,802 likes).

It was a quick ask of people who are already engaged after many months / years of following Jamie across many channels – magazine, TV, radio, YouTube, Facebook, TED.com,  Instagram, Twitter, his website etc etc etc.

Update 15 May, 2013 – this post on Instagram now has 13,200 comments and  over 7,000 people liking it. How’s that for people engagement?!

We’re interested to hear from you via Twitter, Google+, or LinkedIn. Hear’s to your lift-off!

Click through to our Pinterest board to see great examples of people and companies who have digitally lifted-off.